KGSC-TV 36 out of San Jose made its first impression on the viewing public by hiring local celebrity erotic dancer Carol Doda as on-screen spokeswoman. Her image appeared every half hour on the station I.D. cards identifying KGSC-TV as "The Perfect 36" while a honky-tonk piano theme played. She breathlessly delivered station editorials for a while, too, if memory serves.
It was never explicitly stated which 36 was being referred to as "The Perfect" one - the station itself, or Carol Doda's bustline - but the association was vaguely titillating, and I do remember initially viewing KGSC-TV in adolescent expectation of "something" happening. It was, of course, an even bigger tease than KEMO-TV 20's Adults Only Movie, which was usually adult in theme.
Still, KGSC-TV rapidly became a solid provider of movies, movies, and more movies. They were the first local UHF station to offer all-night movies with Night Owl Theater, hosted by J. Brown, and later Movies Til Dawn, sponsored by MMM Carpets.
One thing KGSC-TV never had was a horror host, but they ran more than their share of horror and SF films throughout their regular movie blocks, and at least twice had regularly programmed horror/SF slots on the schedule. One was a late Sunday horror show in the early '70s, another was Friday Night Fright in the late '80s.